Business Administration
Business Administration is a Bachelor Degree program offered by Keiser University in Tampa, FL. The program takes 4 Years to complete.
Program Overview
Keiser University’s Bachelor of Arts in Business Administration provides thorough preparation for the business world through comprehensive coursework that covers accounting, finance, management, marketing, economics, and business law. Students examine how organizations operate, how markets function, and how business leaders make strategic decisions that shape the future of their companies.
The curriculum balances foundational knowledge with specialized training. Core courses establish understanding of business principles, financial analysis, human resource management, and marketing strategy. General education courses build communication skills, analytical abilities, and critical thinking that employers value. Upper-division coursework allows students to apply concepts through case studies, projects, and real-world scenarios that mirror actual business challenges.
Each concentration offers focused preparation for specific career paths. Students working toward business management roles study organizational structures, leadership principles, and operations management. Those pursuing marketing careers explore consumer behavior, advertising strategy, and digital marketing. Finance concentration students examine investment analysis, financial planning, and corporate finance. International business concentrations prepare graduates for global career opportunities.
The program structure supports working professionals and full-time students alike through flexible scheduling options. Online learning platforms allow you to complete coursework at your own pace while maintaining employment. On-campus classes provide direct interaction with faculty and peers. Hybrid formats combine both approaches, giving you the best of both worlds.
The Bachelor of Arts degree in Business Administration is intended to provide career-focused students the ability to gain the fundamental, communication, administration, and career advancement skills necessary to prosper in a diverse business environment.
Program GoalsThe business administration program goals align with Keiser University’s mission to prepare students for career success.
- Describe basic concepts of the functional areas of business and the business environment.
- Demonstrate the use of basic technical and quantitative skills.
- Develop professional communication skills
No prerequisites required for major courses.
Program HighlightsThe Business Administration bachelor’s degree program features ten concentration options allowing students to specialize in their chosen career field. Small class sizes provide personalized attention from experienced faculty. Flexible learning formats accommodate working adults through online, on-campus, and hybrid options. The curriculum emphasizes practical application of business concepts through case studies, projects, and real-world scenarios. Students complete 120 credit hours over approximately 40 months, with opportunities to transfer credits from previous institutions. Career services support students throughout their education and into job placement. The online business degree option provides identical curriculum and faculty support as on-campus programs.
Estimated Student CostsRequired and Optional Fees for Programs: Fees are costs set by the university in addition to tuition (and room and board, if applicable). These fees may be required for your program or optional depending on the courses you take, and they support the costs associated with completing an approved program of study. Fees are defined in the university’s catalog or supplement and listed on the school’s billing statement or invoice. Fees that are optional will not be paid using GI Bill® benefits and will be the responsibility of the student choosing these additional options. For additional guidance, please see your Program Director or Admissions Counselor.
Cost of Attendance and Financial Aid Information
Keiser University is approved by the United States Department of Education to participate in Federal Financial Aid Programs. Students may be eligible for Federal Pell Grants, Federal Supplemental Educational Opportunity Grants (FSEOG), Florida Student Assistance Grants (FSAG) for Florida residents, the William L. Boyd IV EASE grant for Florida undergraduates, Federal Direct Subsidized and Unsubsidized Stafford Loans, Federal PLUS Loans, and institutional scholarships. Students must complete the FAFSA at www.fafsa.ed.gov using Keiser University code 015159.
Career Outcomes
Graduates from Keiser University’s business administration program pursue careers across nearly every industry sector. Business and financial occupations continue growing, with the Bureau of Labor Statistics projecting strong job opportunities for business degree holders through the coming decade. This bachelor’s degree in business administration prepares you for entry-level and mid-level positions in corporate environments, nonprofit organizations, government agencies, and entrepreneurial ventures.
Your business degree opens pathways into human resources, where you recruit talent and build organizational culture. Marketing managers develop campaigns that connect products with consumers. Office managers coordinate operations that keep companies running smoothly. Financial analysts evaluate investment opportunities. Market research analysts study consumer behavior and industry trends.
The program also prepares graduates for roles in sales management, healthcare administration, information technology management, and international business operations. Some graduates launch their own business, applying entrepreneurial principles learned throughout the program. Career paths span industries from technology and finance to healthcare and retail.
Career Pathways in Business Administration
- Business leaders across sectors
- Marketing managers and coordinators
- Human resources specialists
- Financial analysts and advisors
- Market research analysts
- Office managers and administrators
- Sales managers and representatives
- Operations managers
- Project managers
- Business consultants
- Nonprofit administrators
- Healthcare administrators
- Retail managers
- Small business owners
- Corporate trainers
Why Choose Keiser University
Gain Job-Ready Skills for Business Careers
- Financial analysis and budgeting
- Strategic planning and decision-making
- Marketing research and campaign development
- Human resource policies and procedures
- Business communication and presentation skills
- Project management and coordination
- Data analysis and business intelligence
- Leadership and team management
- Accounting principles and financial reporting
- Sales techniques and customer relations
- International business operations
- Business law and ethical practices
Keiser University offers career-focused degree programs designed to support working adults, traditional students, and career changers. With on-campus, online, and hybrid learning options, experienced faculty, and comprehensive student success support, Keiser helps learners achieve their personal and professional goals at all levels. Our higher education programs prepare graduates for leadership roles across business, healthcare, technology, and other growing industries.
Request More InfoFrequently Asked Questions
Can I get a business administration degree online at Keiser University?
Yes. Keiser University’s Bachelor of Arts in Business Administration is offered online, with options to study on campus or in hybrid format if you prefer. Students receive the same quality instruction, support, and resources across all delivery methods. The online business degree program allows you to complete coursework while maintaining employment and personal responsibilities, giving you the flexibility to study at your own pace.
What's the difference between a bachelor's degree in business and other business programs?
Associate degree programs provide foundational business knowledge suitable for entry-level roles. Bachelor’s degree in business programs offer comprehensive education in business principles, preparing graduates for management positions and professional careers. Master’s degrees focus on advanced leadership skills, specialized knowledge, and strategic decision-making for executives and senior professionals. Each level builds on previous education and opens different career opportunities across business sectors.
What careers can I pursue with a Bachelor's in Business Administration?
Graduates enter careers as marketing managers, human resources specialists, financial analysts, market research analysts, operations managers, sales managers, business consultants, office managers, and project coordinators. Many work for corporations, nonprofit organizations, government agencies, healthcare facilities, and small businesses. Some graduates start their own business, applying entrepreneurial principles learned throughout the program. Career paths depend partly on your chosen concentration and career interests. Job opportunities span general business roles as well as specialized positions in finance, marketing, human resource management, and international business.
Can I transfer credits from another institution?
Yes, Keiser University accepts transfer credits for undergraduate and graduate-level programs. Our admissions team will work with you to review your transcripts and determine your transfer eligibility. Credits transfer based on several factors including accreditation and course equivalency. Learn more about credit transfer requirements and eligibility requirements.
Is financial aid available for online students?
Online students pursuing an online degree can access the same financial aid resources as campus-based students, including grants, scholarships, and tuition assistance programs. Learn more about Keiser University’s Financial Services.
Are these programs accredited?
Keiser University holds institutional accreditation from the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award associate, bachelor’s, master’s, and doctoral degrees. The Business Administration program also meets standards established by the Accreditation Council for Business Schools and Programs (ACBSP). This accreditation ensures academic quality and employer recognition of your business degree.
What job opportunities exist for business administration graduates?
The Bureau of Labor Statistics projects continued growth in business and financial occupations through 2031. Job prospects remain strong across multiple sectors. Graduates find positions in marketing, human resources, finance, sales, operations, and general management. Business management roles include operations managers, project managers, and department supervisors. Starting salaries vary by role, location, and experience level. Career advancement opportunities increase with experience, additional certifications, and continuing education. Many employers actively recruit business administration graduates for management training programs.
How long does completing a business degree take?
The Bachelor of Arts in Business Administration typically requires approximately 40 months for completion. This timeframe assumes full-time student enrollment without transfer credits. Students who transfer credits from previous institutions may be able to complete the program faster. Part-time students take longer to finish based on their course load. Keiser’s flexible scheduling lets you progress at your own pace based on work and personal commitments while building skills needed for your future career.
How much is tuition for the Bachelor’s in Business Administration?
Tuition at Keiser University varies by degree program. Keiser offers financial aid, military and veteran benefits, scholarships, and tuition reimbursement to those who qualify. For more detailed cost information, please contact an admissions advisor. Get more information about Keiser University’s tuition and costs.
What courses does the business administration program require?
The bachelor’s degree program requires 120 credit hours including general education courses, lower-division business courses, upper-division business courses, and concentration-specific courses. Core courses cover accounting principles, financial management, business law, marketing, human resources management, economics, management principles, and business intelligence. General education courses include English, mathematics, sciences, humanities, and social sciences. Your concentration determines 18 additional credit hours in specialized topics. Business courses throughout the program help you build skills in communication, analysis, and strategic thinking that employers value.
Students Testimonials
Location
Accreditation
Keiser University holds institutional accreditation from the Southern Association of Colleges and Schools Commission on Colleges (SACSCOC) to award associate, bachelor’s, master’s, and doctoral degrees. The following business programs at the Keiser University Ft. Lauderdale Campus and its off-campus instructional sites are accredited by the Accreditation Council for Business Schools and Programs: Associate of Arts in Business Administration, Bachelor of Arts in Business Administration, Bachelor of Arts in Business Administration: Automotive Dealership Management, Masters of Business Administration, and Doctor of Business Administration. The Accrediting Council for Business Schools and Programs can be reached at ACBSP US World Headquarters, 11520 West 119th Street, Overland Park, Kansas 66213, (913) 339-9356 acbsp.org.
Required Courses
| Name | Credits |
|---|---|
| Lower Division Business Administration Major Courses (24.0 credit hours) | |
| Accounting Principles I | 3 |
| Accounting Principles II | 3 |
| Business Law | 3 |
| Financial Management | 3 |
| Entrepreneurship | 3 |
| Principles of Management | 3 |
| Human Resources Management | 3 |
| Introduction to Marketing | 3 |
| Subtotal | 24 |
| General Education Courses (36.0 credit hours) | |
| American History Pre 1876 | 3 |
| American History Since 1876 | 3 |
| Political Science | 3 |
| Introduction to Psychology | 3 |
| Sociology | 3 |
| Subtotal | 15 |
| Communications (3.0 credit hours) | |
| Speech Communications | 3 |
| Subtotal | 3 |
| Computers (3.0 credit hours) | |
| Introduction to Computers | 3 |
| Subtotal | 3 |
| Economics (6.0 credit hours) | |
| Microeconomics | 3 |
| Macroeconomics | 3 |
| Subtotal | 6 |
| English (6.0 credit hours) | |
| English Composition I | 3 |
| English Composition II | 3 |
| Subtotal | 6 |
| Humanities/Fine Arts (3.0 credit hours) | |
| American Literature | 3 |
| English Literature | 3 |
| Subtotal | 6 |
| Mathematics (6.0 credit hours) | |
| College Algebra | 3 |
| College Mathematics | 3 |
| Applications of Mathematics | 3 |
| Statistics (required) | 3 |
| Subtotal | 12 |
| Natural Science (6.0 credit hours) | |
| General Biology | 3 |
| Advanced Biology | 3 |
| Environmental Science | 3 |
| Subtotal | 9 |
| Upper Division Business Administration Major Courses (33.0 credit hours) | |
| Managerial Accounting | 3 |
| Legal and Ethical Environments of Business | 3 |
| Principles of Managerial Finance | 3 |
| Industrial Psychology | 3 |
| Introduction to Management and Organizational Behavior | 3 |
| Project Management | 3 |
| International Business | 3 |
| Integrated Studies Capstone Course | 3 |
| Business Intelligence | 3 |
| Leadership | 3 |
| Management Information Systems | 3 |
| Subtotal | 33 |
| Upper Division Business Administration Major Courses Esports Management Concentration (18.0 credit hours) | |
| Introduction to Esports Management | 3 |
| Esports Technology & Production | 3 |
| Esports Governance & Legal Issues | 3 |
| Esports Event Management & Production | 3 |
| Esports Performance Management | 3 |
| Esports Consumerism | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Hospitality Management Concentration (18.0 credit hours) | |
| Sales and Sales ManagementWorkforce Diversity | 3 |
| Hospitality Leadership & Strategic Management | 3 |
| Training and Development | 3 |
| Hospitality Analytics and Revenue Management | 3 |
| Externship I | 3 |
| Selected Topics/Seminars | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Human Resource Management Concentration (18.0 credit hours) | |
| Workforce Diversity | 3 |
| Performance Evaluation | 3 |
| Recruitment, Selection and Staffing | 3 |
| Training and Development | 3 |
| Labor Relations | 3 |
| Management Law and Employee Relations | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Management Concentration (18.0 credit hours) | |
| Managing Diversity | 3 |
| Operations Management and Supply Chain Management | 3 |
| Business and Professional Communication | 3 |
| Negotiations and Transactions | 3 |
| Global Strategy and Policy | 3 |
| Sales and Sales Management | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Marketing Concentration (18.0 credit hours) | |
| Advertising/Promotion Management | 3 |
| Sales and Sales Management | 3 |
| Consumer Behavior | 3 |
| E-Marketing | 3 |
| Marketing Strategy | 3 |
| Service Marketing | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses International Business Concentration (18.0 credit hours) | |
| International Finance | 3 |
| International Competitiveness | 3 |
| Negotiations and Transactions | 3 |
| Cultural Environment of International Business | 3 |
| International Entrepreneurship | 3 |
| Global Strategy and Policy | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Finance Concentration (18.0 credit hours) | |
| Financial Decision-Making and Planning | 3 |
| Commercial Bank Management | 3 |
| Cases Studies in Finance | 3 |
| Financial Policy and Strategy | 3 |
| International Finance | 3 |
| Investment | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Transportation and Logistics Concentration (18.0 credit hours) | |
| Foundations of Transportation | 3 |
| Warehouse Operations and Inventory Management | 3 |
| Logistics Systems Management | 3 |
| Port and Terminal Operation Management | 3 |
| Global Logistics | 3 |
| Logistics Practicum | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses, Entrepreneurship Concentration (18.0 credit hours) – Offered at Flagship campus only | |
| Entrepreneurial Marketing Management, Distribution Channels, and Social Media Marketing | 3 |
| Business Plan and Business Model Development | 3 |
| Social Entrepreneurship | 3 |
| New Venture Finance, Risk Analysis, and Strategic Management | 3 |
| International Entrepreneurship | 3 |
| Early-Stage Venture Experiential | 3 |
| Subtotal | 18 |
| Upper Division Business Administration Major Courses Equine Studies Concentration (18.0 credit hours) – Offered at Flagship campus only | |
| Introduction to Horsemanship | 3 |
| Equine Facility Design & Operations | 3 |
| Equine Health & Disease Monitoring | 3 |
| Advanced Equine Training | 3 |
| Equine Internship/Practicum I | 3 |
| Equine Internship/Practicum II | 3 |
| Subtotal | 18 |
| Upper Division General Education Courses (9.0 credit hours) | |
| Professional Writing | 3 |
| Research Writing | 3 |
| Intermediate Statistics | 3 |
| Subtotal | 9 |
| Program Total | 306 |