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First-Line Supervisors of Retail Sales Workers

Marketing & Sales-3.7% growth
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EnterprisingConventional
$48,520
Median Salary
per year (national)
-3.7%
Job Growth
2025–2035
1,419,800
Jobs Today
2025
🎓
Typical Entry-Level Education
High school diploma or equivalent
OverviewResponsibilitiesT-A-S-KEducationIncome & EmployabilityVideoTraining ProgramsRelated Careers

Overview

First-Line Supervisors of Retail Sales Workers has a national median salary of $48,520 per year, with -3.7% projected job growth from 2025–2035. The Bureau of Labor Statistics lists a high school diploma or equivalent as the typical education needed to enter this occupation.

Description

Directly supervise and coordinate activities of retail sales workers in an establishment or department. Duties may include management functions, such as purchasing, budgeting, accounting, and personnel work, in addition to supervisory duties.

Work Values

  • Independence
  • Relationships
  • Support

Work Styles

IntegrityStress ToleranceCooperationLeadershipDependability

Responsibilities

Tasks

  • Provide customer service by greeting and assisting customers and responding to customer inquiries and complaints.
  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or in performing services for customers.
  • Formulate pricing policies for merchandise, according to profitability requirements.
  • Examine merchandise to ensure that it is correctly priced and displayed and that it functions as advertised.
  • Monitor sales activities to ensure that customers receive satisfactory service and quality goods.

Work Activities

  • Training and Teaching Others
  • Performing for or Working Directly with the Public
  • Making Decisions and Solving Problems
  • Coaching and Developing Others
  • Resolving Conflicts and Negotiating with Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Coordinating the Work and Activities of Others
  • Establishing and Maintaining Interpersonal Relationships
  • Getting Information
  • Identifying Objects, Actions, and Events

Detailed Work Activities

  • Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.
  • Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
  • Analyzing information and evaluating results to choose the best solution and solve problems.
  • Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.
  • Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others.
  • Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
  • Getting members of a group to work together to accomplish tasks.
  • Developing constructive and cooperative working relationships with others, and maintaining them over time.
  • Observing, receiving, and otherwise obtaining information from all relevant sources.
  • Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.

T-A-S-K

Technology, Abilities, Skills & Knowledge

Technology Skills

  • Data base user interface and query software
  • Video creation and editing software
  • Point of sale POS software
  • Enterprise resource planning ERP software
  • Business intelligence and data analysis software

Abilities

  • Oral Comprehension
  • Oral Expression
  • Speech Clarity
  • Speech Recognition
  • Problem Sensitivity

Skills

  • Active Listening
  • Service Orientation
  • Speaking
  • Coordination
  • Critical Thinking

Knowledge

  • Customer and Personal Service
  • Administration and Management
  • Sales and Marketing
  • English Language
  • Education and Training

Education

Education Levels of Current Workers

The Bureau of Labor Statistics lists a high school diploma or equivalent as the typical education needed to enter this occupation. The chart below shows the highest level of education held by people already working in this field, ages 25 and older. It includes workers who earned more education than the job requires and workers who entered the field under earlier requirements, so the largest bar is not the entry requirement. For example, if someone finished a bachelor's degree and then started working in this field, they are counted under “Bachelor's degree” here, but the job itself typically asks for a high school diploma or equivalent.

6.1%
Less than high school diploma
29.5%
High school diploma or equivalent
26.1%
Some college, no degree
10.4%
Associate's degree
21.6%
Bachelor's degree
5.1%
Master's degree
1.2%
Doctoral or professional degree

Certificates

Certifications applicable to First-Line Supervisors of Retail Sales Workers:

Certificate nameCertifying OrganizationType
Certified Master Dealer (CMD)National Independent Automobile Dealers AssociationD
Professional Certification in Advanced Service and SalesNational Retail Federation FoundationD
Certified Professional Salesperson (CPSP)National Association of Sales ProfessionalsI
Certified Service ManagerProfessional Service AssociationI

Income & Employability

Income Percentile

The median (50th percentile) is the middle wage; 10% earn less than the low figure and 10% earn more than the high figure.

Low (10%)$33,120
Median (50%)$48,520
High (90%)$77,080

Income by Experience

How pay typically grows from entry level (0–2 yrs) to expert (8+ yrs).

Entry (0–2 yrs)$45,750
Mid (3–5 yrs)$63,064
Senior (6–8 yrs)$76,306
Expert (8+ yrs)$122,540

Employability

There are currently 1,419,800 jobs in this career path (2025). That number is projected to change to 1,367,400 by 2035, a -3.7% change.

-3.7% growth

Video Resources

Training Programs

7 programs at 6 schools on Career School App prepare students for a career as First-Line Supervisors of Retail Sales Workers, including Business Management (7).

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This site incorporates information from O*NET Web Services by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). O*NET® is a registered trademark of USDOL/ETA. Used under the CC BY 4.0 license.

Certification, licence and career video information is sourced from CareerOneStop, sponsored by the U.S. Department of Labor, Employment and Training Administration (DOLETA) and the Minnesota Department of Employment and Economic Development (DEED).

Wage, employment and outlook figures are from the U.S. Bureau of Labor Statistics — Occupational Employment and Wage Statistics (OEWS) and the Employment Projections program. Figures describe the occupation, not any particular program or graduate.

Career cluster definitions are from Advance CTE.

Pay-by-experience bands are from Lightcast (as recent as July 2025).